Friday, December 28, 2012

What's Your Stand-By, All-Purpose Cleaner?


Every household and office has a stand-by, ready for anything, cleaner.  It’s our “go to cleaner” when we need to do quick touch-ups.  If stacked side by side, not every multi-purpose cleaner is created equal—even among “green cleaners”...


With more and more households and offices taking a greater concern for the environment and the effects we place upon it, we need to be careful even when it comes to choosing “green cleaners”.

So far, there has not been legislation passed to protect the consumer from “greenwashing cleaners”.  Greenwashing is similar to whitewashing a fence.  It looks like you’re “painting the fence” but with very watered down paint and not at all of the true quality of a “real painted fence”.  Greenwashed products may have a minuet element of natural products in them, but in reality, they are far from being all-natural or safe for you and the environment. 

According to EWG (Environmental Working Group) consumers should read warning labels and ingredient labels carefully.

One of the worst “green” multi-purpose cleaners is “Simple Green Concentrate All Purpose Cleaner”.   According to “EWG’s 2012 Cleaners DatabaseHall of Shame”, this product is labeled as “non-toxic” yet if absorbed through the skin it can damage red blood cells.

What you can do to combat greenwashing:

Be an informed consumer. 

Read ingredient labels carefully to determine what percentage of the product is all-natural.  Avoid products with warning labels that reveal the true colors (causticity) of the product inside the bottle.

Read the “Hall of Shame” article above to help enlighten you to the nature of the beasts.  Read other articles regarding cleaners and their effects on the environment.


The difference of Brightly Green All Natural Cleaners:

We at Brightly Green All Natural Cleaners are so confident in the green cleaning products we make that we gladly welcome you to take a look at our ingredient list!  Our products are 100% sustainable—meaning they come from a renewable source—plants.  Our products are 100% all-natural.  No chemicals onboard! Even the fragrances in our products come from 100% all natural essential oils. 

You will smell the difference (no caustic fumes—only aromatherapy scents!).

You will feel the difference (no residues left behind on surfaces).

You will see the difference (clear products in the bottle & clear, clean surfaces).

 Oh, did we mention that our Brightly Green Cleaners are

Start something new:  use ONLY 100% sustainable, 100% all natural, non-toxic, eco-friendly, Brightly Green All Natural Multi-Purpose Cleaner.

be your new stand-by cleaner, ready for any job!

 Go to our website and visit the Brightly Green Home Store for...
Super Savings, hurry-- sale ends @ midnight, Dec. 31st.!
 
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